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Category Archives: Blog
Have you applied the 80:20 rule recently to your sales process?
Frequently we are approached to undertake campaigns to generate new business, and I totally understand that for a business to keep growing it has to keep winning new business. This thirst and quest for the next ‘big’ deal and customer … Continue reading
8 weeks countdown to smash your sales target
Despite all green shoots talk and economic forecasting, for the majority of businesses out there it is still a very challenging environment out there with only the fittest leanest and hungriest really flourishing. Many of us have cut staff and … Continue reading
Posted in Blog
Tagged B2B, cold call, conference, customer, customer service, integrated marketing, partner, sales targets, telemarketing
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Are you counting the correct numbers?
I was fortunate enough to attend a great marketing seminar last week hosted by Ross Sleight – he used a quote by Albert Einstein which struck a real chord with me “Not everything that counts can be counted, and not … Continue reading
Posted in Analyse results, Blog, Business challenge, Cold calling, Competitive intelligence, Data, Data analysis, Data audit, Data cleanse, Email, Marketing, News, Services, Social Media, Telemarketing, Telemarketing Services
Tagged Appointment making, B2B, best practice, data, direct mail, how to, integrated marketing, outsource, sales, telemarketing
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6 Reasons You Should Never Stop Telemarketing
There are always excuses for not hitting those phones. Its half term, it’s a Monday, it’s a Friday, its Christmas, it’s the summer holidays – it’s all just an excuse! Here are the top 6 reasons why you should … Continue reading
Posted in Blog
Tagged account management, Appointment making, B2B, best practice, cold call, customer service, data, data cleansing, integrated marketing, loyalty, outsource, social media, team, telemarketing
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How many times could you cope with rejection?
Whilst having a precious 30 mins the other day I read a great ‘old’ article about Kathryn Stockett – author of the novel – ‘The Help ‘ – now an award winning film. The article stuck with me as Kathryn Stockett’s … Continue reading
Would you employ an ex-offender?
Our MD, Stella Jones, has published a new post on her blogspot site detailing our work with the charity Working Chance and the prejudices within us all that we have to face Continue reading
Are you customer experienced?
Are you working on the same wavelength as your customer base? Do your
products and services match their expectations? Continue reading
Data or information
All businesses like to think they have information, but many just have data. Some companies don’t even realise there’s a difference between the two. Continue reading
Posted in Accurate data, Analyse results, Appointment making, Blog, Competitive intelligence, Create prospect database, Customer survey, Customer validation, Data analysis, Data audit, Data cleanse, Data Evolution, Looking for new customers, Telemarketing, Understand customers
Tagged data, data audit, data cleansing, how to, integrated marketing, lead generation, newsletter
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Making social media work for your business
Wondering how to make social media work for your business? Don’t know where to get started? Here’s an introductory presentation to get you started. Continue reading
Posted in Blog, How to, Marketing, Social Media
Tagged best practice, integrated marketing, social media
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